Buy a shirt, plant a seed with eco-friendly fashion – The Virginian-Pilot

Earth Day is coming, so let’s think about what we can do to save the earth.

I’m not talking about earth-shattering ideas. I will be perfectly honest with you – I will not invest time or energy in a water butt or composting leftovers. I’m also too lazy to wash out a reusable straw. I truly applaud those who are going the extra mile with these sustained efforts.

However, I do small things every day to invest in our planet. For example, I don’t waste food. I am a proud member of the Clean Plate Club and will be eating leftovers for three days. I’m a master at turning any leftover morsel of food into another meal.

Unfortunately, my children do not share the same passion. This is pretty obvious when I see a soggy bowl of half-eaten granola in the kitchen sink or a piece of granola bar on a sofa cushion. The worst offense is finding half-empty water bottles in the yard.

The inner hoarder and artist in me saves pretty much everything for recycling purposes. When my creative brain overlaps with my thrifty side, it can result in a disorganized mess. Admittedly, I have too many things in the garage destined for an art project that will never come to fruition, such as leftovers from deconstructed gift wrap.

I constantly use many items from my home to help with housework. Old t-shirts make the best dusters, worn towels are used to wash cars, and plastic bags are the perfect size for weeding.

I’ve always been good at recycling my kids’ clothes to friends or thrift stores. All my kids have discovered the treasures from consignment shops. My daughter is the most efficient at recycling clothes, turning pants that no longer fit into cute shorts. She has also brought old T-shirts back into fashion with fringes or a cropped look.

Recently, while shopping for clothes, I came across another way to save the planet. I was struck by this brilliant and fashionable idea.

Rigged For Sea is a clothing brand focused on water sports and outdoor activities, offering limited edition artistic garments. Created by Great Neck resident Jonah Avillanoza, the brand offers a creative and responsible solution to maintaining an eco-friendly footprint.

He has designed a hang tag for garments made from post-consumer paper. Each biodegradable label is embedded with flower seeds and has printed planting instructions. A natural jute cord connects the garment to the label. The tags can be planted in the ground, watered, and will begin to grow within seven to 15 days.

“I thought about how often we just throw away the hang tags on clothes,” Avillanoza said. “As a conservationist at heart, I thought this was a creative solution. If I can’t meet the per-unit price point of becoming 100% green, I’d love to make a small difference until I could do something bigger.”

Avillanoza said he hopes to inspire his customers to think about eco-friendly solutions so they can do what they love outside.

Visit his Instagram, Facebook or to check out this eco-friendly clothing line.

So clothing brand Rigged For Sea has just given us another small and stylish way to save the planet. You can enjoy your new stylish threads while admiring the new flowers in your garden.

Email Lee Belote at with story ideas.


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